Have Press Agents Become “Suppress” Agents?
Recently I attended an awards luncheon where a prominent PR woman was honored for her fierce protectiveness of her clients and her way of shutting out press who didn’t promise positive coverage. It...
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Trump’s “Bombshell”: A PR Hit or Hoax?
It was a hairy week for both 2012 presidential candidates – if only because the poll-watching and punditry has reached a new level of frenzy as we enter the homestretch. Yet, Donald Trump, everyone’s...
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What Donald Trump Knows About Public Relations
It may seem a stretch that PR people can learn from Donald Trump, whose announcement that he will run for president was lampooned by many in social and traditional media. But maybe we can. Trump’s...
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Donald Trump’s Not-So-Secret PR Weapon: Earned Media
Like most primary-watchers, I’m tired of reading – even tired of blogging – about Donald Trump. Yet you can’t deny that the candidate has a talent for public relations. There’s one thing that...
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What Master Interviewers Can Teach PR People
Because we spend time preparing clients for meetings with journalists, PR people tend to study media interviews from the view of the person getting the questions. During this crazy political primary...
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How Not To Make A Public Apology
As any PR person will tell you, the public apology has become a ritual for personalities or politicians who’ve made a mistake and need to restore their reputation. But too often it falls short. Call it...
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Reporter Fahrenthold Crowdsources His Way To Glory
People who work in media and public relations like to say that click-bait headlines and hot takes have replaced traditional, “shoe-leather” reporting – the type that involves long hours of...
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When Trump Attacks: Turn Mean Tweets Into Positive PR
Some PR pros consider Donald Trump a master of public relations. The $2 billion worth of media coverage his campaign earned helped him stand out in a crowded GOP field and win his party’s nomination....
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Public Relations And The Big Lie
As journalists grapple with “alternative facts” and the Trump administration’s war on the media, some professional public relations people are putting ourselves in the shoes of those who act as...
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PR Pros Take On A President
Has public relations finally won the respect of journalists? Sure, PRs and media work together, and we need each other. But the relationship between “flacks and hacks” is an odd and uneasy symbiosis....
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